we’re back at it with another edition of the good citizen spotlight!
a monthly acknowledgment thanking the amazing individuals and teams that help get the cider to the people, by the people.
this month we give a special thanks to the good citizens of our sales team!
Department Milestones & accomplishments:
Team Citizen has been through a year like no other. The pandemic has caused all kinds of roadblocks in the market and still continues to do so. The Sales Team has managed through all of it and done so as a true team – one that we are really proud of! Although 2021’s off-premise numbers have been lower than prior, we are still showing growth over 2019. As the on-premise keeps opening we are also growing that channel more and more by the week. We have launched multiple new SKUs in the market that continue to grow: UP & DM 12 packs and Hibiscus Lime is just getting started!