As we roll into the month of March, we as a company would like to take pause and recognize the Women behind Citizen Cider. March recognizes both Women’s History and International Women’s Day.
The purpose of Women’s History Month is to increase consciousness and knowledge of women’s history: to take one month of the year to remember the contributions of notable and ordinary women, in hopes that the day will soon come when it’s impossible to teach or learn history without remembering these contributions.
International Women’s Day (March 8th) was started in 1910 and is a day recognized as a focal point in the movement on women’s right. It is a global day of celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating women’s equality.
The women of Citizen Cider make up 47.2% of our workforce. The national average in the beverage industry is 29%. They make up more than half of the Senior Leadership team, they head up departments, market our cider, rock the production line, make our awesome cider, sell our cider and serve you cider in our Cider Pub. There isn’t a job here that these gals can’t and will not do.
This year we are taking our recognition a step further. Currently in Vermont women who work full-time year-round still make only .84 cents for every dollar made by a man. Leaving a gap of .16 cents which equates to roughly $7,589 yearly. For the month of March we are pledging to donate .16 cents for every case of Citizen Cider that is sold in the Vermont market to Vermont Works for Women. Vermont Works for Women helps women and girls recognize their potential and explore, pursue, and excel in work that leads to economic independence. Learn more here: https://www.vtworksforwomen.org/
In a time filled with turmoil and hatred around gender justice, human rights, discrimination, inequality and oppression, we take a minute to reflect. Raise a glass with us to celebrate the ladies who make Citizen Cider the awesome company that it is. Cheers!